Blog Post

W.A.M. Strategies | Marketing Sources: Top 8 Email Marketing Platforms
Email Marketing
James Betterson

Top 8 Email Marketing Platforms

WAM Strategies has compiled a comprehensive guide to the top 8 email marketing platforms for small businesses in 2025. Whether you’re looking to streamline your campaigns, improve customer engagement, or boost conversions, our guide covers the best tools to help you succeed.

Read More »
W.A.M. Strategies | Marketing Sources: Facebook, X, LinkedIn, Tiktok, Instagram image sizes for 2025
Social Media
James Betterson

Social Media Image Sizes for 2025

WAM Strategies has put together an essential resource for brand managers to ensure their social media pages are perfectly optimized for 2025. Discover the right image sizes for every platform and keep your content looking sharp, professional, and engaging all year long!

Read More »
Web Design
James Betterson

Top 5 CMS Platforms in 2025

WAM Strategies breaks down the top 5 CMS platforms for small business owners and entrepreneurs. Whether you’re looking to build a stunning website, launch an online store, or manage a blog, we’ve got you covered with the pros, cons, and pricing of each platform.

Read More »
Marketing Plan
James Betterson

Marketing Plan Tips for 2025

As we step into 2025, it’s the perfect time to refine your marketing strategy and set your business up for success. In this article, we’ll guide you through essential steps to create an effective marketing plan—from analyzing past performance and setting clear goals to choosing the right channels and maximizing ROI.

Read More »
Uncategorized
James Betterson

The Importance of Consumer Trust

If you think your customers are happy, it might be time to think again. Although the US economy is growing and seems to be thriving in many areas, market research firm Forrester warns that companies shouldn’t sit back and take it easy.

Read More »
Marketing Terms
James Betterson

Marketing Foresight

Marketing Foresight is the understanding that strategy and planning must occur with predictive and future developments in mind.

To learn more about marketing foresight, click the read more button

Read More »
Uncategorized
James Betterson

Starting A Business in 2018 | 3 Questions to Ask Yourself

The time is now to take the first steps toward starting your own business—if you’re ready. It’s no easy task; it takes determination, patience and a lot of hard work. Before you launch, though, be sure to ask yourself these three important questions.

Read More »
Uncategorized
James Betterson

The Importance of a Business Card in 2018

A business card is a piece of your company’s direct marketing plan. It typically includes a person’s name, phone number, email address, website and company. While the exchange of business cards might seem outdated in today’s digital world, it is still almost a ritual.

Read More »
Web & Marketing Strategies WAM
Marketing Terms
James Betterson

WHAT IS A CUSTOMER TOUCHPOINT?

Customer touchpoints are your brand’s points of customer contact, from start to finish. Identifying your touchpoints is the first step toward creating a customer journey map, and making sure your customers are satisfied every step of the way.

Read More »
The importance of Quality Management
Marketing Terms
James Betterson

THE IMPORTANCE OF QUALITY MANAGEMENT

What is Quality Management? Quality Management is the act of overseeing all business related-activities and tasks needed to maintain a certain level of excellence for your company.

Now there are many different principles that factor into Quality Management, but we’re going to focus on the most important part, which is managing the quality of your customer experience.

Read More »