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Our experts have built numerous email marketing campaigns for various companies and we would like to share our expertise with you. Call or email us today so we can help you setup your next email marketing campaign.
Email Marketing
We provide a wide range of Services
Email Design & Management Services
When it comes to receiving advertisements from companies, research has shown that customers prefer email over text messaging, phones calls, or letters. Customers do not like being interrupted from what their doing, especially by a salesperson or business manager.
That’s why they prefer email. It’s less intrusive and they can check their email on their OWN time.
But for some reason, small business owners today still do not take advantage of this great marketing channel. We believe businesses should have at least 1 bi-weekly email marketing campaign going out to your new leads and current customers.
Use the email to keep your customers updated what new products or services you may have coming soon or what problems you are currently fixing. Before you get started with your email marketing campaign, read some of our tips below.
Questions to Ask Yourself:
If your thinking about building a website for your company, here is a list of questions to ask yourself.
How many emails do you send per day? week? month?
And what is the standard for your industry?
Who do I want to reach? Do I have their email addresses?
What is the valuable piece of content? How will this content benefit the user?
Why is the email important to user and what is value for them opening this email?
What action do you want the user to complete?
- Sign-Up for an Webinar
- Register for an Event
- Purchase a Product
Which email platform gives you all the features you need for your company? (B2C or B2B)
Who is designing and writing the content for your email campaigns?
What are the Key Performing Indicators (KPI’s) your are measuring?
- Delivery Rate
- Open Rate
- Click-Thru- Rate (CTR)
- Soft Bounces vs Hard Bounces