Website analytics are generally referred to as the measurement, analysis and reporting of Internet in order to understand and optimize website. To put this simply, it is data on:
The main reason website analytics is so important is because it helps explain your visitors’ behavior. With this information, you can optimize your website to improve your website content, user experience, and conversion goals.
We’ve listed a couple of tips below to help you when you’re ready to setup a website analytics report for your company.
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Are we accomplishing our online goals? What are they?
Who do I want to reach? Do I have their email addresses?
What value am I delivering to my audience?
What are the Key Performing Indicators (KPIs) that your company should be focusing on every week?
Are you thinking about hiring someone to manage your website analytics reports for your company? If so, please give us a call so we help you. Our experts have managed the analytics accounts for various companies and we would like to share our expertise with you.