Every year, Shareablee creates a report that addresses the current State of Social Media.
Here are some of the highlights from the report:
- In 2019, social engagement for the average U.S. brand increased 5% year over year across Facebook, Twitter and Instagram.
- Twitter and Instagram captured the majority of the growth in engagement, both increasing by 10% respectively.
- Twitter increased from 4.4 billion actions in 2018 to 4.8 billion in 2019, and Instagram increased from 47.7 billion actions in 2018 to 52.3 billion in 2019.
- Video content continued to grow across the social web, the number of video posts from brands increased by 8% and engagement with those videos increased by 8%.
To read the full Shareablee report, please click this link.